Established in 1945, AMOREPACIFIC is Korea’s No.1 beauty company and a blue chip stock. AMOREPACIFIC owns nearly 30 well-known brands and has been developing rapidly worldwide.

AMOREPACIFIC pays great attention to product research and development through research centres located in Korea, France, Japan and Shanghai, to develop premium and high quality skincare and cosmetic products. The company has chosen Hong Kong as a strategic bridgehead for the expansion of its presence across the Greater China region and the rest of the world. Two flagship brands - LANEIGE and Sulwhasoo, were introduced in Hong Kong in 2002 and 2004 respectively, the eponymous luxury brand – AMOREPACIFIC, was introduced in Hong Kong in 2014, and have led to the rapid development of the business.